The Rivian R1T configurator, newly launched for those who have placed a deposit but available to the public starting November 23, has revealed that buyers who want maximum range in the electric pickup truck will have to pay a substantial premium.
The largest 180-kilowatt-hour battery pack with more than 400 miles of EPA-estimated range—which Rivian now terms the "Max pack"—adds $10,000 to the price of the truck.
The Max pack option can be added to the R1T Launch Edition that Rivian confirmed last week. It will start at $75,000 with the 135-kwh "Large pack," affording more than 300 miles of range, according to Rivian.
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Rivian R1T
Launch Edition models with the Large pack are scheduled to start deliveries in June 2021, but Rivian said last week that the 400-mile version wouldn't be available until January 2022. A 250-mile version, with a 105-kwh battery pack, is also in the works, with timing to be announced after the start of production.
Rivian previously teased that a camp kitchen would be available through the configurator, and a quick glimpse confirmed that it will be a $5,000 option. Designed to slide out from a storage cubby in the side of the bed, it includes an induction cooktop, sink, four-gallon water tank and pump. A cookware set is optional.
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Rivian R1T
While the price of the Max pack may seem high, it's a much better deal, for instance, than how Lucid has priced its Air—and, it appears, how General Motors intends to price the GMC Hummer EV.
But that should leave a slight profit for Rivian. Based on a 2019 average of $156/kwh (when looking at the battery pack as a whole), the 180 kwh pack costs Rivian about $7,000 more than the 135-kwh pack.
If you plan to occasionally tow, you'll likely want to go big on the battery. But Rivian's pricing structure might also be cause for people to think a little more about exactly how much range they need.